The Super Bowl Xvii Essay - 1049 Words

The year was January 22, 1984. During the third quarter of the Super Bowl XVII, the ramming Raiders dominated the field with an extra touchdown, thus leaving the washout Redskins at a bust. Americans were absolutely enthralled by the silver and gold spectacle being played out before them. In this moment of grand jubilee, the colorful pulsating screens across the nation suddenly went dark. An ominous silence pervaded the air for a few moments. Then an eerie tune sung out. Images of mindless drones were projected. Their faces, although human, were expressionless and cold. They all marched forward in perfect unison. In this dreary dystopia, only the sound of a single voice can be heard. The voice of an all-powerful and all-seeing tyrant. His ominous face loomed over a gigantic screen. A woman surged forward—an army of strongmen ran after her in pursuit—and relinquished a sledgehammer onto the projection. In this single moment the launch of a revolution began. Without ever showing the audience their product, the Mackintosh computer, Apple is able to masterfully incorporate a message of originality, rebellion, and liberation through their ingenious use of allusion, dialogue, and appeal to pathos. The desolate and dreary dystopian society of Oceania is the setting to Apple’s Mackintosh commercial. This is a direct allusion to George Orwell’s renowned novel, 1984. In this fictional society, Oceania is a nation that is governed by an oppressive totalitarian government. The ominousShow MoreRelatedA Description of the History of the NFL Essay1711 Words   |  7 Pageslater known as the Super Bowl. This merger allowed the city of New Orleans to add an NFL team, the Saints. In 1970 the leagues officially merged under the name, National League Football. The NFL then adopted many of the rules that the AFL had, such as the on-field game clock, names on the back of jerseys, and added more southern teams. In the 1970s and 80s the NFL solidified its dominance in the eyes of America and became the number one watched sport in America. The Super Bowl is now an unofficialRead MoreCase Study : Apple Inc.2282 Words   |  10 Pagesmasses and offered a wide array of uses and resources which were used. What is the historical significance of the first Mac? The most notable historical event leading to the release of the Macintosh was the Television ad which aired at the Super Bowl XVII during the third quarter. The ad is around a minute long and features a woman throwing a sledgehammer towards a screen by the means of freeing humanity from compliance. The screen explodes to white as the sledgehammer makes contact and the adRead MoreAmerican Popular Culture and Its Impact in a Globalized World8501 Words   |  35 Pages(1995) says that different societies, different groups within societies, and societies and groups in different his-torical periods can all have their own popular culture and that therefore one ought not to hold to a strict and exclusive definition (xvii), but I do not believe, however, that Hebdiges definition quoted in Strinatis introductory paragraph of An introduction to the theories of popular culture suffices: popular culture Ââ€" e.g. a set of generally available artefacts: films, recordsRead MorePrinciples of Micr oeconomics Fifth Canadian Edition20085 Words   |  81 Pagesdoes not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it. T A B L E O F C O N T E N T S Preface xvii How the Book Is Organized xvii Walk-Through xx New in This Fifth Canadian Edition xxiii Supplements xxiv About the Authors xxvii Acknowledgments xxviii Tupungato/Shutterstock.com How the Economy as a Whole Works 13 Principle #8: A Country’s Standard of LivingRead MoreManaging Information Technology (7th Edition)239873 Words   |  960 PagesPlanning Information Systems Resources 519 Leading the Information Systems Function 536 Information Security 561 Social, Ethical, and Legal Issues 575 Glossary 668 Index 691 iii This page intentionally left blank CONTENTS Preface xvii Chapter 1 Managing IT in a Digital World 1 Recent Information Technology Trends 2 Computer Hardware: Faster, Cheaper, Mobile 2 Computer Software: Integrated, Downloadable, Social 2 Computer Networks: High Bandwidth, Wireless,Read MoreDeveloping Management Skills404131 Words   |  1617 Pages Management—Problems, exercises, etc. Kim S. II. Title. HD30.4.W46 2011 658.40071 173—dc22 I. Cameron, 2009040522 10 9 8 7 6 5 4 3 2 ISBN 10: 0-13-612100-4 ISBN 13: 978-0-13-612100-8 B R I E F TA B L E O F C O N T E N T S Preface xvii Introduction 1 PART I 1 2 3 PERSONAL SKILLS 44 Developing Self-Awareness 45 Managing Personal Stress 105 Solving Problems Analytically and Creatively 167 PART II 4 5 6 7 INTERPERSONAL SKILLS 232 233 Building RelationshipsRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pageselectronics; strong linkages to the global economy as America’s leading port city on the Pacific Rim; a fast-growing economy with strong emphasis on consumption; challenging ecological problems (born of its semidesert location in a kind of topographical bowl); and reliance on privately owned cars running on endless miles of freeways as the principal means of transportation. In race riots, too, Los Angeles was a â€Å"shock† city. The riot in Los Angeles’s Watts neighborhood in 1965 was one of the worst of Read MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesOrganization: Downsizing 494 Why Do Structures Differ? 496 Organizational Strategy 496 †¢ Organization Size 498 †¢ Technology 498 †¢ Environment 499 Organizational Designs and Employee Behavior 501 Summary and Implications for Managers 502 CONTENTS xvii S A L Self-Assessment Library Do I Like Bureaucracy? 480 Self-Assessment Library How Willing Am I to Delegate? 486 glOBalization! The Global Organization 489 An Ethical Choice Downsizing with a Conscience 496 Myth or Science? â€Å"Employees Resent